Archives for posts with tag: Illustrator

I also begun to consider the formation of the final piece. Should the area surrounding the message be of the same form? Or should it take on a slightly different format? I investigated how other current designers were using geometric patterns to occupy areas.

Fetisova, M., 2008. 03. [online] Available at: <> [Accessed 6th December 2011].

The above Maria Fetisova pieces were interesting for development. I made several attempts at forming overlapping pieces such as (a) and (b) however these seemed to lose the strict geometric nature which I was aiming for. I enjoy the variation used in (c), and the seemingly random placement of the components. Within my final piece I wish the size of the components to appear random in this manner, I had considered using a random number generator for the lengths to ensure they were completely random, however this became increasingly difficult to integrate and I chose instead to draw as randomly as humanly possible.

Looking at the Maria Fetisova pieces, which are certainly aesthetically pleasing, I can’t help but to question if the increasing use of available software packages isn’t leading us to an inevitable design block. Where the software encourages a style of design, at what point do we need to break completely from this? I shall investigate the use of available software in a later post. [now available – Digital Technique]


Following the development with the letter ‘T’ it was decided to progress to using the word geometry and using a more complex grid.

The font Apple Gothic was used due to its simple geometric forms, simple descenders and easy manipulation. The descender of the character ‘g’ was extended to drop below that of the ‘y’, signifying its importance. The ‘m’ was then connected to the ‘g’, retaining even spacing allowing the ‘o’ in ‘geo’ and the ‘e’ in ‘metry’ to align.

For development here only half the word, Geo-Me was utilised, due to the time consuming nature of the task. The development of the geometric piece from the simple elements aligning to a strict grid  again echoes the exterior of the Pompidou Centre.

Investigations were undertaken as to the correct representation of geometry, and it was decided the outlined bars were more effective, however the composition as a whole was failing to be successful. The geometry resembled a pattern, therefore the next step was to return to a more effective graphic utilising various elements as demonstrated by the below sketch.

Following the initial sketches the simplest of these was then transferred into illustrator.

Here one can instantly see the connection with Piet Mondrian’s compositions, which I investigated for research prior to further development. The regimented grid dividing between the larger square elements is greatly reminiscent of Mondrian’s work.

Several methods were utilised to identify the hidden letter, either through a change in line-weight or opacity seemed to be the most successful.

However I became increasingly unhappy with this composition. This incredibly simple form had lost the beauty of the hand drawn pieces when converted into a collection of clinical squares, circles and rectangles.

In order to progress away from this other designers were consulted as well as historical and modern precedent. Notably architectural precedent in the form of the Pompidou Centre and Archigram were utilised to form a less rectilinear approach.

Following the initial sketching, I begun to focus on the primary elements of geometry. I investigated the basic building blocks of “geometry” before delving deeper into the topic.I believe I work in this manner of forming the basic foundation before developing it as I prefer to be thorough with my investigations before exploring further into my own practical work.

I undertook research via the internet, through journals and mathematics textbooks I had from my education to establish the basics of geometry.


“the branch of mathematics concerned with the properties and relations of points, lines, surfaces, solids, and higher dimensional analogues.”1

The word geometry developed from Latin and Greek, “gӗ” meaning earth and “metria” meaning metric. Therefore the word literally translates as earth measuring.

Geometry consists of solid and planar elements.

Planar Geometry

Solid Geometry

Geometric transformations alter the appearance of basic shapes.





I develop solutions to creative problems by assessing the work of others, utilising it as precedent for my own work and then expanding from there with my own experimentation.

I use the work of others and focusing on the scientific and mathematical background of the project to generate new ideas using a combination of these techniques. Upon embarking on a project I will evaluate the ideas by comparing them with the work of others in my field and considering if they compliment the goal I had set out to achieve. By looking at the initial building blocks of geometry I was able to plan where to take the project next. I considered how I could build these forms into characters.

For theses primary investigations I used simple tools to record my findings, in my sketchbook before representing in illustrator to form the simple shapes. I found this was a good stage to transfer the simple primary shapes to illustrator. This allows me to test my illustrator skills and practice ready for the later part of the assignment.

Once I had considered all the primary elements of geometry and represented them in illustrator I decided I was ready to begin considering further the implications of the project.


1. Oxford Dictionary, 2011. Oxford English Dictionary. London: Oxford University Press.